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Google ADWORDS TM

What is Google Adwords?

Google Adwords (TM) is Google's Pay Per Click advertising system, which is arguably the fastest way of getting your website into the marketplace.
Google controls a massive share of internet search traffic- that means that more people use the Google search engine to find what they want compared to any other search engine.

The Adwords ads are the results in the google search that are tagged "sponsored links"

A website can be built and advertised to millions of potential clients within just a few hours.

Pay per click allows you to present your message to the market, and you only pay when a potential client clicks on your advert!

Unlike many other forms of advertising which are largely speculative - that is, you pay upfront, and perhaps, maybe, hopefully get a response from your target audience.

With Adwords PPC you ONLY pay for responses. That is, you only pay when someone clicks on your ad and visits your website. After that its up to your website to convert the visit into an inquiry.

Pay per click can be customised to specific demographic groups, specific towns, countries or regions.

You are in complete control over budget, and target keywords. Selecting these keywords takes time and experience. Some businesses only advertise to a few keywords, while others target thousands of keywords.

In a nutshell, it is the fastest way available to get a message or product into the marketplace and guage market response to your message or product. Tests can be done almost in real time. Which is a major advantage over traditional methods which took weeks or months to measure results.

This fantastic functionality comes with a serious word of warning. The internet has more traffic and searches than many people can imagine, and as a result, things can happen VERY FAST.

With the wrong settings, it is easy to spend $10,000 or more on PPC  in just a few hours.

We have a decades experience on PPC advertising. We can manage your PPC account expertly, and share our experience to ensure you advertising dollar is focused in the right areas.

Call us today to discuss your PPC management requirements. We are Google Certified Adwords Professionals. Contact Us 

 

Google, AdWords and Google AdWords are trademarks of Google Inc.

Peakmarketingsolutions.com.au.com is not affiliated with Google Inc